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Heng An Standard Life Asia earns industry recognition for its professional services and products

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HASL (Asia) Limited receives a Retirement Planning Service/Product Award

Company  |  2021-08-06

Heng An Standard Life (Asia) Limited (“HASL Asia”, “the Company”) is committed to expanding its long-term investment and retirement planning businesses. By working with more than 20 world-renowned asset managers to provide over 200 investment options, the Company offers one of the most comprehensive investment option platforms in the Hong Kong insurance industry. The Company has been awarded the "Retirement Planning Service/Product Award" in the "Awards for Excellence in Finance 2021", affirming HASL Asia's long-term investment and retirement planning services and products.

Apart from providing a wide range of investment choices to customers, HASL Asia also emphasises the importance of delivering professional investment information. The Company collaborated with Morningstar Asia Limited, a professional fund information platform, in the launch of a new "Investment Choice Centre" at the beginning of the year. This platform provides comprehensive and convenient investment choice search and analysis, allowing customers to grasp the risk level and other information concerning multiple investment choices.

In terms of the support for financial advisors, HASL Asia offers model portfolios strategised by its investment function with expertise coming from both the headquarters and local office. This enables financial advisors to manage customers’ long-term investment and retirement solutions, including:

  • Top-down asset allocation: review current macroeconomic situation and risk premium, and select regions and industries with investment value.
  • Return target setting: introduce 3 different risk levels (low/medium/high) with portfolio return of 4%, 7% and 10% respectively.
  • Investment choice selection: place higher priority on investment portfolios with distinctive themes and good performance.
  • Periodic rebalancing: update internal investment views on a monthly basis, conduct quarterly reviews and adjust investment choices, and enhance the portfolios instantly in case of any major market events.

With continuous enhancement of service quality in long-term investment and retirement planning, HASL Asia earlier received the "Retirement Planning Service/Product Award" in the "Awards for Excellence in Finance 2021" organised by Ming Pao.

Ms. Olivia Liu, Chief Executive Officer of HASL Asia, said, "We sincerely thank our customers and business partners for their long-term support, and the judge panel of the Award for affirming our services and products. Leveraging on the strong heritage and business presence of our parent company Heng An Standard Life in Mainland China, we will be able to introduce more innovative products and more comprehensive services to tap into the opportunities in the Greater Bay Area as more Hong Kong people are preparing to work or enjoy retirement there.”

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