Who we are

Our brand

We strive to help customers get more from life with HASL Asia

Company background

HASL Asia enjoys a unique blend of Eastern and Western heritage inherited from our Mainland China and UK background

Awards and recognition

Heng An Standard Life Asia earns industry recognition for its professional services and products

What we offer

Investment-linked insurance plans

Our investment-linked insurance plan may help you capture market potential and cater for your insurance needs



Enjoy peace of mind for you and your family with extensive health coverage

Refundable Critical Illness Insurance Plan

Help and support

Interest rate

Calculate the interest rate from a range of currencies and dates

Exchange rate

Calculate the exchange rate from a range of currencies and dates

Download hub

Access forms to switch policies, sign up for investments, change personal information

Payment methods

Choose your preferred way to pay for policies, investments, and more


Need more clarity? Read our selected list of questions to guide your understanding

Go green

Go green, go paperless Support environmental friendliness by moving away from paper to electronic notices

Investment information

Professional investment management

Our investment-linked insurance plans offer a wide range of investment choices linked to underlying funds managed by reputable investment managers

Notice in relation to investment choices

Stay fully informed on your investments with the up-to-date notices

Our Investment Choices

Investment involves risks. Past performance is not indicative of future performance. For details of the risk factors, fees and charges of the plan, please refer to the offering documents of the relevant plan.


Hong Kong New Capital Investment Entrant Scheme

Committed to offering more with wealth-focused insurance solutions, catering to customers’ financial needs under the New CIES

Education series

Gain more understanding about your insurance with our guides, from basic principles to managing investments over the long term

Market watch

Follow trends and get the latest information about various industry sectors and behaviours


A lexicon of insurance-related words to help aid your understanding


Keeping you informed

Please note:
To align with the new brand launch, our company name has been changed to “Heng An Standard Life (Asia) Limited” since 21 September 2020. Please note that the historical information under this section contains our previous company name “Standard Life (Asia) Limited”.


Heng An Standard Life Asia’s new business grows 16% yoy



Special Bonus Promotion



Heng An Standard Life (Asia) launches innovative online investment portfolio platform In+ in collaboration with WealthTech expert



Heng An Standard Life Asia expects slow but resilient global economic growth in Q2 2024



Lord Mayor of London Michael Mainelli visited HASL



Important Notice – Beware of scams



Heng An Standard Life (Asia) fully supports the Hong Kong New Capital Investment Entrant Scheme with ILAS now available for application



Heng An Standard Life (Asia) foresees smooth economic landing in 2024 as rate hike cycle nears its end



Heng An Standard Life (Asia) expects rate cuts in 2024 to be lower than market expectations, with the bond market being more captivating than the stock market



Heng An Standard Life (Asia) Limited received “The Award of Excellence – Best Investment-linked Insurance Products and Services of Financial Services Awards of Excellence 2023 “ from the Hong Kong Economic Journal for three consecutive years